By Lori Smith
Your copy is the key to your business’ growth and sustainability. When
you get the words right is when the magic happens. Have you ever
found yourself influenced to buy something based on the incredible
sounding copy? Raise your hand if you bought the George Forman Grill
or Suzanne Somers Thigh Master. Don’t worry, I’m raising my hand too.
That’s the power of words – they can sell stuff. Yep, the right words in
the right order can sell the crap out of your products or services, and
who doesn’t want that?
In this article, I’m sharing 5 simple changes you can make to your copy
that will help you get more traffic and conversions. These changes
aren’t difficult to do but can make a big impact. Whether you’re a
service-based business or sell physical/digital products these copy
changes will help you get more sales.