Easy DIY How To For Analyzing Your Content

Easy DIY How To For Analyzing Your Content

By: Lori Smith  In case you didn’t already know, content strategy is my jam. Without a clearly defined plan for your content, you can’t begin to build dedicated followers. You’re content has to have purpose. Analyzing your content on a regular basis...
Why You Need To Audit Your Content For Brand Clarity

Why You Need To Audit Your Content For Brand Clarity

By: Lori Smith  So, what is a content audit anyway? A content audit is the qualitative analysis of your website’s content. Simply put, it’s a process where you assess all your content assets and determine the success and relevance of each piece of content...
How To Plan A Successful Video Content Strategy

How To Plan A Successful Video Content Strategy

By: Lori Smith    Videos – scary yes – not within your comfort zone,  probably – but I can’t stop emphasizing how important videos are to your business’ success. I admit, I’m just starting to develop a video content strategy for...

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