Easy DIY How To For Analyzing Your Content

Easy DIY How To For Analyzing Your Content

By: Lori Smith  In case you didn’t already know, content strategy is my jam. Without aclearly defined plan for your content, you can’t begin to build dedicated followers. You’re content has to have purpose. Analyzing your content on a regular basis...
How To Let Go Of Bad Content

How To Let Go Of Bad Content

 By: Lori Smith   Let’s, just go ahead and admit it, we tend to hold on to tradition andcan be a little too sentimental when it comes to our content. But, what if bad content is hurting your business? Would you still feel the same way about that post you wrote...
Why You Need To Audit Your Content For Brand Clarity

Why You Need To Audit Your Content For Brand Clarity

  By: Lori Smith      So, what is a content audit anyway?   A content audit is the qualitative analysis of your website’s content.   Simply put, it’s a process where you assess all your content assets and determine the success and relevance of each piece...
How To Plan A Successful Video Content Strategy

How To Plan A Successful Video Content Strategy

 By: Lori Smith  Videos – scary yes – not within your comfort zone, probably – but I can’t stop emphasizing how important videos are to your business’ success. I admit, I’m just starting to develop a video content strategy for...

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