Easy DIY How To For Analyzing Your Content

Easy DIY How To For Analyzing Your Content

By: Lori Smith    In case you didn’t already know, content strategy is my jam. Without a clearly defined plan for your content, you can’t begin to build dedicated followers. You’re content has to have purpose.   Analyzing your content on a regular...
How To Let Go Of Bad Content

How To Let Go Of Bad Content

  By: Lori Smith      Let’s, just go ahead and admit it, we tend to hold on to tradition and can be a little too sentimental when it comes to our content. But,  what if bad content is hurting your business? Would you still feel the same way about that post...
Why You Need To Audit Your Content For Brand Clarity

Why You Need To Audit Your Content For Brand Clarity

  By: Lori Smith      So, what is a content audit anyway?   A content audit is the qualitative analysis of your website’s content.   Simply put, it’s a process where you assess all your content assets and determine the success and relevance of each piece...
How To Plan A Successful Video Content Strategy

How To Plan A Successful Video Content Strategy

  By: Lori Smith    Videos – scary yes – not within your comfort zone,  probably – but I can’t stop emphasizing how important videos are to your business’ success. I admit, I’m just starting to develop a video content strategy for...

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